More than 300 items from the Roy Rogers and Dale Evans Museum Collection were sold to the general public. The collection even included the sale of the iconic Trigger for $266,500.

Most of the items sold for more than 10 times the expected price. Overall, the collection sold for $2.9 million. Thousands attended the auction in New York, NY.

Other items included the original hand drawn sheet music and lyrics to the memorable song “Happy Trails,” which sold for $27,500, the 1963 Pontiac Bonneville for $254,500 and the Nellybelle Jeep for $116,500.

Linda Kohn and Joseph Sherwood of High Noon Western Americana stated, “We were thrilled that the collection has found its way into homes of Roy and Dale fans around the world insuring that their legacy continues. The highlight of the week was the saleroom’s spontaneous round of “Happy Trails” sung at the conclusion of the auction.”

Cathy Elkies, Director of Iconic Collections added, “This highly anticipated event brought out thousands of Roy and Dale fans whose emotions and memories flooded our galleries. We were privileged to handle a collection that resonated so deeply with so many people.”

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